Privacy with Expanded Worldwide Planning

 PPLI Offers the Following Advantages

  • Achieves privacy as well as compliance with tax authorities
  • Achieves protection from data breaches
  • Achieves increased family security

Life insurance is recognized worldwide as a simple and straightforward structure to transfer family wealth.  Private placement life insurance, (PPLI), is a bespoke variety that combines institutional pricing with assets in separately managed accounts.1 In certain jurisdictions, a properly structured PPLI policy can provide both compliance with tax authorities and privacy of the assets inside the policy.2

EWP allows for a tax compliant system that still respects basic rights of privacy . In Article 12 of The United Nations’ Universal Declaration of Human Rights, it states “No one shall be subjected to arbitrary interference with his privacy, family, home or correspondence, nor to attacks upon his honor and reputation. Everyone has the right to the protection of the law against such interference or attacks.”3

EWP assuages the quite significant objections many major law firms and international planners rightfully raise against certain aspects of the Common Reporting Standard (CRS).4  They are not seeking to hide client assets from tax authorities but do intend to protect their clients’ privacy, which is exactly what an EWP allows them to do.

With the Automatic Exchange of Information (AEol) under CRS beginning in 2017, serious questions are being raised by government bodies and stakeholders on the security of their clients’ financial information and violations of an individual’s fundamental right to privacy.5

In a number of countries throughout the world, kidnapping and extortion of wealthy families is a daily reality, and the planned AEol and proposed registers of beneficial owners can only be expected to increase this criminal activity.6  EWP greatly assists in protecting the privacy and well being of wealthy families by keeping the financial affairs of these families both private and in compliance with tax authorities.



  1. Internal Revenue Code Section 7702; See Kirk Loury, The PPLI Solution: Delivering Wealth Accumulation, Tax Efficiency, and Asset Protection Through Private Placement Life Insurance (2005); see also Lynnley Browning, “Tax-Free Life Insurance: An Untapped Investment for the Affluent,” The New York Times (Feb. 9, 2011).
  2. Wikipedia, Private Placement Life Insurance,
  3. Also of interest is Section I, Article 8 of the EU Convention of Human rights: “1. Everyone has the right to respect for his private and family life, his home and his correspondence. 2. There shall be no interference by a public authority with the exercise of this right except such as is in accordance with the law and is necessary in a democratic society in the interests of national security, public safety or the economic wellbeing of the country, for the prevention of disorder or crime, for the protection of health or morals, or for the protection of the rights and freedoms of others.”
  4. Andrew Knight and Anthony Markham, “Is there room for privacy planning in a tax–transparent world?” International Investment, 23 November 2016 see also Caroline Garnham, “HNWIs, FATCA & CRS: Is Privacy Dead?” Private Client Hub,” 22 July 2016,
  5. Filippo Noseda, “CRS and Beneficial Ownership,”, June 9, 2026,
  6. Amy Bell, “A Guide To Kidnap & Ransom Insurance Coverage,” Investopedia, June 29, 2015, see also United States Department of State, Bureau of Diplomatic Security, “OSDC Global Kidnapping Assessment, Oct. 31, 2013


by Michael Malloy, CLU TEP RFC @ Advanced Financial Solutions, Inc

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